Since starting this blog, I am starting to understand and see the importance of how powerful blogging could be. After doing some research, I am also learning how valuable a blog could be for an online retailer. When I think of a blog, I think of someone talking about their opinions and likes/interests, so I never thought an online site could really benefit. Here is why I have switched sides and why I truly believe every online retailing site should have a blog!
- Blogs will help you rank in a search engine and gain you traffic
- Blogs could be a great marketing platform for your brand
- Blogs will spread the word about your brand/product/company
Some blogs that have stuck out to me are
Obviously there are hundreds more, but these were some I came across and really liked and thought were effective.
What do you think about online retailers using blogs? Do you think it is effective?